We’re excited to announce that Lydia Polgreen, EIC of HuffPost, and Rich Battista, CEO of Time Inc., will be speaking at Code Media — two leaders from legacy and digital media companies that are pivoting to serve their audiences in new ways, in high-stakes settings.
Polgreen is the New York Times veteran who’s trying to remake Arianna Huffington’s eponymous site for a new era. Her goal: Keep a loyal monthly audience of 170 million viewers — while connecting with parts of America that feel underserved by mainstream media. We’ll ask Polgreen how that’s going — and what it’s like to work as part of the newly formed Verizon/AOL/Yahoo media experiment.
Battista is the latest CEO to try to transform Time Inc.’s powerful-but-declining print business into a digital-first operation. His big idea: Cut costs and look for anything that will generate new revenue, from food-and-wine subscription services to pet insurance. Meanwhile, he needs to convince Wall Street — which wanted him to sell the whole company this year — to give him time to make it work.
Two fascinating leaders, who are both learning on the job. See what you can learn from them.
When you register now, you’ll save $500 with the First Mover Price.
See you this February!
The Recode Events Team
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