Here’s why I love Barbara Corcoran, who’s on the cover of our new issue: She doesn’t care if people take her advice. Go ahead – ignore it! Discard it! It might be terrible advice! But do at least take inspiration from the spirit of her advice. In our story, for example, she gives two entrepreneurs some colorful ideas for promoting their product. But what she really wants them to do is think creatively about promotion. Does it have to be her specific idea? No, so long as what they do is also colorful.
This, I believe, is the key to learning. Whether you’re reading Entrepreneur, speaking to peers, or attending conferences, the point will never be to take advice exactly as it’s offered. That’s overwhelming and impractical. Instead, I invite you to think of it this way: Calibrate your mind to smart thinking. Consider the spirit behind great ideas. The essence of them. When you surround yourself with great ideas, you start to become a great idea generator yourself. That’s where real success lies. I hope our magazine can be your inspiring start.